Startups Guide Rates

Summary
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Classified Rates

Per Word*
Entrepreneur (only) - $11.40
Be Your Own Boss Guide (only) - $8.75
Both Magazines (discounted rate) - $16.50
*Twelve (12) word minimum

Display Ads
Entrepreneur (only) - $795
Be Your Own Boss Guide (only) - $475
Both Magazines (discounted rate) - $1,050

Classified Ad Enhancements

Entrepreneur's Be Your Own Boss Guide offers two style options to highlight your classified ad. The style options are:

Option 1 - Semi-display format using bold face headline and telephone number. Your lead copy is set in bold face type and is centered. Maximum 30 characters allowed on this line. Your telephone number and internet address, if any, are set in bold type. Cost: $65 (Entrepreneur), $40 (Guide) additional per issue.

Option 2 - Semi-display format with grey shaded block. This option maximizes your ad exposure in the classified section. Your lead copy is set in bold face type and is centered. Maximum 30 characters allowed on this line. Your telephone number and internet address, if any, are set in bold face type. A twenty percent grey shaded block is placed over your ad. Cost: $100 (Entrepreneur), $75 (Guide) additional per issue.

Enhancement Cost

  Option 1 Option 2
Entrepreneur - $65 $100
Guide - $40 $75
Both Magazines - $105 $175

How to Count Words

Two initials are considered one word, each abbreviation is considered one word and figures consisting of a dollar sign and numerals are considered one word. Zip code is considered one word and must appear in every ad with an address. Cities and states consisting of two or more words are considered one word. Telephone numbers with area code are considered one word. Hyphenated words count as two words. Internet or E-mail addresses count as two words. No charge for normal punctuation. Symbols that replace a word count as one word.

 Display Advertising

Classified Display - Column width is 2 1/4 inches. The magazine will pub-set straight type display ads. To supply your own file, we accept: Adobe Photoshop, Adobe Illustrator Version 8 or high (when sending EPS files, save all text as outlines). High resolution PDF files (distilled through Acrobat Distiller with fonts embedded). QuarkXpress Versions 4 thru 6 with all resource files (logo, graphics) and screen/printer fonts (postscript fonts only, no true-type fonts) included. Saved as a PDF, Tiff or EPS. Send ads via email to: art@rpiclassifieds.com. Please include the publication name in the subject line.

Billing & Credit

Classified advertising in all magazines must be prepaid with order. In order to receive the frequency discounts, the total ad schedule must be paid for in advance. There is a $35.00 service charge for returned checks. Make checks payable to RPI Classifieds. For your convenience, we accept Visa, MasterCard, and American Express. To place your order, please use the online order form. We also offer a til-forbid contract, please call for more information. There is an automatic $5.00 processing fee charged for each ad processed.

Commission & Cash Discounts

  1. Commission to recognized advertising agencies is 15%. No agency commission is given on credit card orders, enhancement options, or internet ads.
     
  2. No cash discount permitted.

Classifieds On-line

You can increase your advertising response by reaching additional readers online. When placing your ad in print, we will repeat the same ad on www.entrepreneur.com for $49 additional. To advertise in the classifieds on www.entrepreneur.com only, the rate is $69 per month for up to 25 words.
Classified Headings
 
Advertising Services
Advisory Services
Agents Wanted
Automotive
Books/Publications
Business Equipment
Business Financing
Business Oppotunities
Business Services
Business Start-Ups
Buy It Wholesale
Capital Available
Computers
Education/Instruction
Employment Opps
Financial
Franchises
Internet		 Inventions
Investments
Legal Services
Mailing Lists
Marketing
Merchandise
Miscellaneous
Moneymaking Opportunities
Network Marketing
Of Interest To All
Printing
Professional Services
Real Estate
Self Improvement
Tapes/Videos
Telemarketing
Travel
Venture Capital
Copy and Contract Policies
  1. Entrepreneur Media, Inc. is represented exclusively by Publicitas Promotion Network/RPI Classifieds USA for classified advertising.
     
  2. Entrepreneur Media, Inc. and Publicitas Promotion Network/RPI Classifieds USA reserve the right to reject or cancel any advertising for any reason at any time.
     
  3. The maximum liability Entrepreneur Media, Inc. and Publicitas Promotion Network/RPI Classifieds USA will assume for any classified ad (typographical errors, etc.) is the total amount paid by the advertiser and/or agency for that ad. The advertiser and agency indemnifies both Entrepreneur Media, Inc. and/or Publicitas Promotion Network/RPI Classifieds USA against any and all costs exceeding this amount. No adjustments will be made for errors that do not materially effect the value of the advertisement.
     
  4. Entrepreneur Media, Inc. and Publicitas Promotion Network/RPI Classifieds USA are not responsible for errors in key numbers or for any error due to illegibly written copy.
     
  5. Position requests are not accepted. Advance proofs of classified ads are not submitted. Also, Entrepreneur Media, Inc. and Publicitas Promotion Network/RPI Classifieds USA will not be bound by other conditions, printed, or otherwise, appearing on contracts, orders or copy instructions which conflict with the provisions of this rate card.
     
  6. All rates are subject to change with thirty (30) days notice.
     
  7. No advertising can be altered or cancelled after the closing date.
     
  8. There is a $5.00 processing fee per insertion.